This past Thursday night, amid swirling speculation about a shooting at Brown University, the network's Kaitlan Collins used social media, noting the confusion and guiding the public to her network’s 9pm newscast.
Although the network is hardly a impeccable news source, her words resonated to many. It stands as one of the outlets where you can find grounded and mostly dependable reporting – notably during fast-moving events such as the one unfolding close to a New Hampshire storage facility.
Yet the news network, now 45 years old, finds itself in a vulnerable position as two giant media empires compete for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the fate of CNN has turned into a high-stakes game of corporate ownership, not as a question of what serves the information-seeking public.
“This is yet another example of the profound systemic issues with origins in decades of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The speculation about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a more important point.
“It is often framed as a financial tale with influential figures as the main characters, but there is very little discussion of the public interest,” Pickard said.
This situation is made more complex by Donald Trump’s opinions about a network he has frequently denounced as perhaps his primary “fake news” foe.
Think back to the cries of “CNN sucks!” at the president’s rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that the network requires new ownership. You can read that as ownership that will insulate him from journalistic oversight. That is part of why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
He has grounds to favor that company more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
It is important to note, if Netflix wins, CNN and other cable outlets would first be separated into a independent unit. That would be a welcome development to many at the network, but it’s far from a guarantee of stability. That arrangement could pave the way for CNN for yet another acquisition. The cycle continues.
According to Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance stated that competition laws should block both deals.
“Either merger would be harmful to the country, and both should be opposed by the government,” Wu argued.
Regardless of the resolution regarding CNN, the bigger problem remains.
“The present media landscape is a highly system hostile to democracy, but we shouldn’t give in to learned helplessness,” Pickard emphasized. Government actions – from the 1930s and 1940s – helped to build this profit-obsessed monster, and revised policy decisions can tackle it.
Is this likely in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Overhaul is very unlikely now, but that doesn’t mean it will be impossible forever.
Measures that strengthen independent news organizations, bolster local journalism, subsidize public media, and prohibit the consolidation of media power in very few hands are not only possible – they are vital for a robust democracy.
Regarding media ownership, size does not equal quality. And news organizations including CNN shouldn’t be pieces in the newest merger game.